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Responsible for strategy, planning, creation and publication of content on various social channels. It must also monitor and interact with the community to build and maintain engagement.
Search engine optimization expert, works to improve the visibility and positioning of the hotel website in search engine results through on-site and off-site techniques.
Specialized in the creation of textual content optimized for both users and search engines. Important for blogs, product/service descriptions, and marketing content.
Responsible for creating engaging visual elements, such as images, logos, brochures, and social media materials, that reflect the brand identity.
Expert in online advertising campaigns on platforms such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads etc. Must know how to plan, execute and optimize advertising campaigns to maximize ROI.
Analyzes data from various campaigns and online activity to provide useful insights for marketing strategy, improve performance and measure the success of initiatives undertaken.
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